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INTERNET USE ADOPTION AMONG ACADEMICIANS: Comparing Innovative Adopters and Other Adopter Types

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dc.creator Norbayah BTE MOHD SUKI
dc.creator Norazah BTE MOHD SUKI
dc.date 2006-04-01T00:00:00Z
dc.date.accessioned 2015-07-20T22:07:29Z
dc.date.available 2015-07-20T22:07:29Z
dc.identifier 1302-6488
dc.identifier https://doaj.org/article/f46df61fbbd04a619677f22422a09dee
dc.identifier.uri http://evidence.thinkportal.org/handle/123456789/11240
dc.identifier.uri https://doaj.org/article/f46df61fbbd04a619677f22422a09dee
dc.description Online shopping represents an innovation to be adopted or rejected by online consumersglobally. Previous experiences and knowledge of innovation are the main factors affectingpeopleâs willingness to adopt a new innovation. We explore how Internet use differsbetween academicians who are innovative adopters and other types of adopters.Academicians who are innovative adopters are hypothesized to: have more years of experience on online shopping, have greater frequency of purchase, and pay a higher price for items purchased online.Data were collected from 301 respondents. Results provide new perspective on innovativeadopters among Malaysian academicians; they have less experience than other adopters inshopping for products online, make fewer purchases online and pay small amount ofmoney in shopping for products online than other adopters. Directions for future research are also discussed.
dc.language English
dc.publisher Anadolu University, Eskisehir, Turkey
dc.relation http://tojde.anadolu.edu.tr/tojde22/pdf/article_2.pdf
dc.relation https://doaj.org/toc/1302-6488
dc.source The Turkish Online Journal of Distance Education, Vol 7, Iss 2, Pp 21-31 (2006)
dc.subject Internet
dc.subject using Internet
dc.subject online shopping
dc.subject Malaysia.
dc.subject Special aspects of education
dc.subject LC8-6691
dc.subject Education
dc.subject L
dc.subject DOAJ:Education
dc.subject DOAJ:Social Sciences
dc.subject Special aspects of education
dc.subject LC8-6691
dc.subject Education
dc.subject L
dc.subject DOAJ:Education
dc.subject DOAJ:Social Sciences
dc.subject Special aspects of education
dc.subject LC8-6691
dc.subject Education
dc.subject L
dc.subject Special aspects of education
dc.subject LC8-6691
dc.subject Education
dc.subject L
dc.subject Special aspects of education
dc.subject LC8-6691
dc.subject Education
dc.subject L
dc.title INTERNET USE ADOPTION AMONG ACADEMICIANS: Comparing Innovative Adopters and Other Adopter Types
dc.type Article


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