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Impact of Television Programs and Asvertisements of School Going Adolescents: A Case Study of Bahawalpur City, Pakistan

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dc.creator A. Hassan
dc.creator M. Daniyal
dc.date 2013-05-01T00:00:00Z
dc.date.accessioned 2015-07-20T22:10:53Z
dc.date.available 2015-07-20T22:10:53Z
dc.identifier 1313-1958
dc.identifier 1313-9118
dc.identifier https://doaj.org/article/e29f6917841c48fc9869909a07316f11
dc.identifier.uri http://evidence.thinkportal.org/handle/123456789/13983
dc.description Teenage is the most vital and delicate stage of human life. During teenage youngsters try to follow new fashion, culture and style which is being presented in different programs and advertisements on television. They have strong urge and inclination to adopt something new and extra ordinary different from their surroundings. In Pakistan, there are about 43.40% are the adolescents of the age between 13-16 years as stated by Federal Bureau of Statistics. Adolescents are the age group that is the most effected by T.V pro-grams and advertisements. Target audience of most of the programs and ad-vertisements area adolescents e.g. cell phone advertisements. Most of the children in different countries spend almost 3-4 hours per day in watching T.V as per statement of UNESCO. The effects of the commercials and T.V pro-grams on children vary from person to person. This research tries to dig out the impact of different T.V programs and ads on the children between the age group of 13-16 of different schools of Bahawalpur City.
dc.language Bulgarian
dc.language English
dc.publisher University of Sofia
dc.relation http://bjsep.org/getfile.php?id=133
dc.relation https://doaj.org/toc/1313-1958
dc.relation https://doaj.org/toc/1313-9118
dc.rights CC BY-NC-ND
dc.source Bulgarian Journal of Science and Education Policy , Vol 7, Iss 1, Pp 26-37 (2013)
dc.subject Commercials
dc.subject Advertisement
dc.subject Infotainment
dc.subject Behavior and attitude
dc.subject Academic performance
dc.subject Adolescents
dc.subject Education (General)
dc.subject L7-991
dc.subject Education
dc.subject L
dc.subject DOAJ:Education
dc.subject DOAJ:Social Sciences
dc.subject Education (General)
dc.subject L7-991
dc.subject Education
dc.subject L
dc.subject DOAJ:Education
dc.subject DOAJ:Social Sciences
dc.subject Education (General)
dc.subject L7-991
dc.subject Education
dc.subject L
dc.subject Education (General)
dc.subject L7-991
dc.subject Education
dc.subject L
dc.subject Education (General)
dc.subject L7-991
dc.subject Education
dc.subject L
dc.title Impact of Television Programs and Asvertisements of School Going Adolescents: A Case Study of Bahawalpur City, Pakistan
dc.type article


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