Crisis and the Activity of Communication and Public Relations Department

dc.creator	Elena UNGURU
dc.date	2010-04-01T00:00:00Z
dc.date.accessioned	2015-07-20T22:12:32Z
dc.date.available	2015-07-20T22:12:32Z
dc.identifier	2066-7329
dc.identifier	2067-9270
dc.identifier	https://doaj.org/article/da5ae63ecc824b4b85488c059ded5cc6
dc.identifier.uri	http://evidence.thinkportal.org/handle/123456789/15305
dc.description	The Department of Communication of any organization must be prepared to prevent and manage crisis situations. Once inside a crisis, an organization apparently fails adnis very difficult to recover the costs (the image and, ultimately, financial). Obviously, profesionals from Public Relations Department will have an important role in resolving a crisis especially when it affects the organization’s external publics. However, the role of communicator is connected to crisis prevention process. During this presentation we will provide a number of examples of important brands all around the world and how did they manage the crisis periods. Special emphasis will be on ways of overcoming the crisis and especially the role of PR professionals in this time period.
dc.language	English
dc.language	Romanian
dc.publisher	Lumen
dc.relation	crisis, communication, planning, evaluation.
dc.relation	https://doaj.org/toc/2066-7329
dc.relation	https://doaj.org/toc/2067-9270
dc.rights	CC BY-NC-ND
dc.source	Revista Romaneasca pentru Educatie Multidimensionala, Vol 2, Iss 3, Pp 65-79 (2010)
dc.subject	crisis
dc.subject	communication
dc.subject	planning
dc.subject	evaluation.
dc.subject	Education (General)
dc.subject	L7-991
dc.subject	Education
dc.subject	L
dc.subject	DOAJ:Education
dc.subject	DOAJ:Social Sciences
dc.subject	Education (General)
dc.subject	L7-991
dc.subject	Education
dc.subject	L
dc.subject	DOAJ:Education
dc.subject	DOAJ:Social Sciences
dc.subject	Education (General)
dc.subject	L7-991
dc.subject	Education
dc.subject	L
dc.subject	Education (General)
dc.subject	L7-991
dc.subject	Education
dc.subject	L
dc.subject	Education (General)
dc.subject	L7-991
dc.subject	Education
dc.subject	L
dc.title	Crisis and the Activity of Communication and Public Relations Department
dc.type	article