Impulse Purchasing Behaviors of the Turkish Consumers in Websites as a Dynamic Consumer Model: Technology Products Example

dc.creator	Bünyamin Atici
dc.creator	Ugur Bati
dc.date	2010-11-01T00:00:00Z
dc.date.accessioned	2015-08-12T11:17:20Z
dc.date.available	2015-08-12T11:17:20Z
dc.identifier	10.3991/ijac.v3i4.1393
dc.identifier	1867-5565
dc.identifier	https://doaj.org/article/a0491d3521fe484bb94f99e720a4de5c
dc.identifier.uri	http://evidence.thinkportal.org/handle/123456789/26254
dc.description	This paper examines the concept of impulse purchasing behavior online basically. The phenomenon of impulse purchasing has been researched in consumer research as well as for example in psychology and economics since the 1950s. A detailed review and analysis of the literature asserts that there are some unsolved issues regarding the state of knowledge on impulse purchasing behavior. Furthermore, nowadays consumers buy an increasing amount of purchases on the Internet. The current conceptualizations of impulse purchase behavior do not adequately capture impulse purchase behavior over the Internet. Today several researchers have claimed that the phenomenon of impulse purchasing should be examined also in the context of online shopping environment. This article aims to reveal that what attitudes of the customers are the points in question while purchasing on internet in terms of impulse buying. The results of our exploratory research are consistent with our conceptualization, and present a strong base for future research.
dc.language	English
dc.publisher	kassel university press GmbH
dc.relation	http://online-journals.org/i-jac/article/view/1393
dc.relation	https://doaj.org/toc/1867-5565
dc.rights	CC BY
dc.source	International Journal of Advanced Corporate Learning (iJAC), Vol 3, Iss 4, Pp 6-12 (2010)
dc.subject	consumer
dc.subject	behavior
dc.subject	impulse
dc.subject	buying
dc.subject	e-commerce
dc.subject	Theory and practice of education
dc.subject	LB5-3640
dc.subject	Education
dc.subject	L
dc.subject	DOAJ:Education
dc.subject	DOAJ:Social Sciences
dc.subject	Theory and practice of education
dc.subject	LB5-3640
dc.subject	Education
dc.subject	L
dc.subject	DOAJ:Education
dc.subject	DOAJ:Social Sciences
dc.subject	Theory and practice of education
dc.subject	LB5-3640
dc.subject	Education
dc.subject	L
dc.subject	Theory and practice of education
dc.subject	LB5-3640
dc.subject	Education
dc.subject	L
dc.subject	Theory and practice of education
dc.subject	LB5-3640
dc.subject	Education
dc.subject	L
dc.title	Impulse Purchasing Behaviors of the Turkish Consumers in Websites as a Dynamic Consumer Model: Technology Products Example
dc.type	article