The present coordinates of the world we live in pose various challenges, amongst which education is an essential one. When approaching military education, the effectiveness of the courses and training processes can sometimes make the difference between life and death.The hereby article argues that a pragmatic business-like approach to implementing new educational programmes in the military may contribute significantly to increasing the usefulness of the courses provided within the system. More precisely, the author sustains the idea of addressing questions such as why or what is needed, and particularly who is involved and who are the beneficiaries of these programmes.