e-Learning, of late, has been witnessing an unprecedented expansion as an opportunity for higher education. This expanding alternative mode calls for ensuring and imparting a sound and qualitative education. So the present case study made an attempt to discuss key aspects of a quality management model for eLearning currently operating at the University of KKU and illustrates the issues related to the quality dimensions of e-learning. Some of these dimensions are: learning process, administrative processes, teaching materials, resources and SWOT (Strengths, Weakness, Opportunities, Threats) analysis etc. This study reiterates the relevance of imparting qualitative education through e-learning for quality improvement in ways that facilitate how staff are empowered and supported to develop meaningful eLearning resources for students, how quality improvement is managed, and how organizational learning takes place. The findings of the study further demonstrate that if the concept of e-learning is imparted with a better approach and perspective, the reach will be phenomenal.